Pastels are always a summer and spring go-to, but this season lavender and sage will be the most popular.

On average there are 274k weekly searches for the lavender color. It has been highlighted by @Trendalytics as one of the key Spring/ Summer colors for 2023. As for sage green, there have been on average 171k weekly searches (which is a 59% increase from the previous year). These clothing images are made by @groyyo.

No items found.

More articles you might like...

Halter Tops with Print is a Fashion Faux-Pas

Watch out for this fashion faux-pas that Sustalytics has uncovered. Consumers might have LOVED the halter top but they are less likely to buy halter tops with print! Visit our website now for more industry insights and find out more about how we can help your brand produce bestsellers. Link in bio!

See Article Now

When it comes to blouse dresses, consumers sway toward whites and off-whites rather than colors.

In this style of dress, made by @groyyo, the fitted dress on the far left has gathering detail that consumers enjoy. Fitted dresses with subtle details are a selling point for consumers who want more than a classic dress.

See Article Now

Tank Top Ratings:

Tank tops didn’t rank as high as we thought they would for being such a basic piece of clothing. We couldn’t help but wonder if it was because of the height of the collar... In the next survey, we will test the theory of the collar- follow us to keep up to date! Survey Score Classification: > 6 = outstanding > 5 = high performers > 4 = volume drivers 3.5-4 = standard/ neutral performers 3-3.5 = moderate 2-3 = drops <2 = abstain

See Article Now